Posts

Showing posts from November, 2015

On communication and fragmentation

Image
The Rosetta Stone, British Museum by Gary Denham I've dealt with work flows that result in communications for many years and one trend that I've noticed over the past 5 or so years is that unlike previous communications channels, wh ich might have remain relatively small and fragmented before they become widespread, there are now various avenues for communication and people will be comf ortable using more than one ; even fr om the same device . For example, I have friends that will use email, F acebook messaging, WhatsApp, Snapchat and SMS (or iMessage) between the same set of people depending on both the context and content of the messages. Some background I was recently at a conference where Patrice About from AirFrance made the point about various customer service aspects for airlines now don't have a single way of achieving that service and passengers expect to use the most convenient method available to them, for